Simon Bell – Professor of Marketing, University of Melbourne

Simon Bell panellist photo

Simon is Professor of Marketing and Head of School of MSPACE – the Melbourne School of Professional and Continuing Education.  He is also a Fellow of the Judge Business School at Cambridge University where he was previously a faculty member.  He holds an honours degree in economics and completed his PhD in marketing at the University of Melbourne.

Simon has worked extensively with industry in a research, consulting, and executive education capacity.  He has worked with organisations locally and abroad including PWC, Honda, Royal Mail, Rolls Royce, Agricultural Bank of China, and IBM.  He has delivered executive education courses for Cambridge University, Duke Corporate Education, and Melbourne University.

Simon writes and consults on a range of issues including frontline employee performance, customer education and loyalty, and service innovation.  His research has focused on the services, healthcare, and retail industries and has been published in leading journals such as the Harvard Business Reviewand Sloan Management Review.  Simon also sits on a number of editorial boards and is aFellow of the Australian Marketing Institute (AMI).